Meet Our New Intern

Project Heart Yourself is growing! We are lucky enough to have gained one special intern, meet our lovely new addition to our very small team, Grace. She is an entrepreneur student at WP Carey School of Business at Arizona State University in Tempe. 

From Grace: I love fashion and want to pursue a career in the red carped industry and have started dabbling in creating my own online stores including an equestrian line and iPhone cases. I am involved in a few clubs on campus including Delta Gamma sorority, business of fashion club, women in business association and intramural volleyball. My hobbies are running, horseback riding and photography!

We are very excited to have such an awesome woman and student be part of our team. So glad you are here Grace! 


Hand Crafted With Love

Nestled in the heart of Tempe Arizona sitting at 1524 N. Scottsdale Road lives Jewelsmith, Arizona's most unusual jeweler. This is where each necklace idea for Project Heart Yourself is brought. Jewelsmith then carefully creates hand casted moldings for each design and once the piece has been approved for perfection and is completed to order for Project Heart Yourself. You can be assured that not only was your necklace hand crafted in the United States supporting a small local business but also that it was created from conception to completion, with love.

We love Jewelsmith not only for their dedication to quality but also for their uniqueness. They specialize in pieces that your average jewelry store doesn't think to carry. While there are precious gems, diamonds and watches to ogle over they have vintage pieces, native american pieces with gorgeous regional turquoise as well as fully custom pieces to help make your dreams reality. 

Or if you just need a watch battery fixed, chain fixed or ring resized they can handle it all, sometimes even while you wait. 

Check them out online or in person if you are roaming around the Phoenix area.

Photo by: Sarah Bishop Photography 

Summer Love

Summer might just be the best season of the year. Sun kissed skin, iced coffee and blow up pools in the yard speak for themselves. Another perk- updating your summer wardrobe- add some gold or silver shimmer with Heart Yourself necklaces this season they go with everything and are light and cool enough that they won't make sweaty but will still make you glisten. 

Red Ballons for Ryan

Life is full of ups, downs and curves but the worst experience to go through would be the loss of a child. After seeing a couple photos of a beautiful red, curly haired boy who was so tragically lost last Friday after running into the street after a Frisbee we knew we needed to help his family any way we could.  We will be donating 100% of the proceeds of our curve bar to Jacqui from Baby Boy Bakery and Dan Saldana to cover anything they might need after losing their little boy Ryan much too soon.

Wear your curve in memory of Ryan and to know that if you are at the bottom of a curve things will look up again. 

Read the story here and visit Jacqui's Instagram #redballoonsforryan



Let Your Mind Soar


Imagine and believe. Let your mind SOAR with our sterling silver airplanes. Wear our delicate charms as a daily reminder to believe in yourself and let your creative mind soar. 

These necklaces come in 16inch and 18inch chains and retail for $48. Feel good when you are buying a piece of jewelry from us, as portions of our proceeds go to charity. 

Bliss Bars



Get the perfect balance of happiness with our Bliss Bars. 

I've been wearing my bliss bar non-stop! This is definitely our best seller and can be worn with any other piece of jewelry whether it be ours or other statement pieces. Above are a few examples of how you can rock your bliss bars. 

We have large Bliss Bars or mini's and even some with a little diamond for you ladies out there that like a little bling. 

Don't forget to Heart Yourself today and remember that a portion of our proceeds go to Fresh Start Women's organization. <3

Project Heart Yourself

Heart yourself first and everything else will fall into place.

Large sterling silver heart, with a small gold vermeil heart. This delicate love heart has "yourself" engraved on the back to help remind you to "heart yourself" daily.

Heart yourself blog is going to be a place where women can share their inspirational stories about what ever they want to share. Let it be a place where we are all equals. Lets encourage each other instead of discouraging each other. I'm going to start this blog space off by sharing my own journey launching project Heart Yourself.

There's a million reasons why I wanted to launch Heart Yourself. It completely happened organically and I couldn't be prouder of my new venture. I have a hair blog called Confessions of a Hairstylist where I teach and inspire the everyday women about how to do their own hair. I believe I encourage women to look and feel their best through good hair.

So, with me having an online presence, I got to thinking that I really wanted to take advantage of being on the world wide web.  I got to brainstorming and knew I wanted to do something charity related, but wasn't exactly sure what. 

The other week while I was on the elliptical at the gym, I started glancing around at everyone and started noticing the women who walk with their heads down as they are ashamed or not overly confident in their own bodies. It really got me thinking on how cool it was that through great hair, you can instill confidence in the everyday women, but there has to be something more that I could do. Then I suddenly got the idea that women just need to love them selves no matter what. That's when Heart Yourself was born. I thought, how cool would it be to have a daily reminder to have women empowerment and love yourself each and everyday from a special piece of jewelry.

I immediately called my Mother in Law Sue who is a jeweler. She owns the most unusual Jewelry store in Arizona called the Jewelsmith in Tempe, and has been in the business since the 70's. She loved my idea and we quickly started making up some samples of some delicate yet trendy jewelry pieces. I then decided that my Charity of choice was going to be Fresh Start which is not only local, but it's right up my alley on trying to encourage women empowerment.

Fresh Start is a non-profit organization dedicated to help empower women through the services of the Jewell McFarland Lewis-Fresh Start Women’s Resource Center. It is the first comprehensive self-help center for women in the country helping women and empowering them. Fresh Start has different types of neat mentoring programs, self- esteem services and much more! I felt like it's a great fit for what I'm trying to achieve and really hits home.

 I got the best design gal in the business Melanie from My Billie Designs to start on my branding. And then Heart Yourself was brought to life. I can't tell you how good it feels to be doing this. You know when you're not sure where you are going, but you just know its the right path? That's how I'm feeling right now. 

Women empowerment is so close to my heart. It is what drives me to be a better mom, wife, person, hairstylist each and everyday. I know not everyone has the courage to go for their dreams, so I'm hoping that everyone knows that they are able to do anything that they want in life, as long as they continue to reach for it. 

Now, the jewelry I've created won't give anyone magically power, but I hope that the pieces can be a reminder to heart yourself, pick yourself up from a bad situation or have the courage to aim high.

Struggling with self esteem and body image issues my whole life, putting myself on the web has been a personal journey that I've really struggled with.  I started filming my YouTube channel when I was 6 months pregnant and still have some baby weight to lose. But through this personal and professional journey of my own, as funny as it sounds, it has given me a lot of confidence. And I really owe that to my viewers and fans that come back every week and leave the sweetest comments for me. I have finally accepted all of my flaws and have been really loving myself lately.

Call it narcissistic if you will, but I call it one of my biggest accomplishments. So going through what I have in the past (which is for another post), having my new found confidence and truly learning to love myself, I feel that everything is falling into place. 

I hope everyone is liking the inspirational jewelry we have created and If you want to keep up with monthly deals follow Heart Yourself on Facebook, Twitter and Instagram.